From the pioneering days of Hokkaido, Sapporo has been the frontier of academia, with a long history and wealth of knowledge fueling innovation and breakthrough research. Diverse natural surroundings and unforgettable outdoor adventures in both green and white seasons is another specialty that puts Sapporo on the map as a premier destination in Japan and Asia Pacific. From association conferences to incentive groups, Sapporo Convention Bureau, together with our partners, is here to assist you in a number of different ways, to help you get a head start with your next event.



What's On


  • COVID-19 > Latest Information & Resources


    COVID-19 > Latest Information & Resources

    As Japan moves through the restriction stages set to manage the impact of the Coronavirus (Covid-19), Sapporo Convention Bureau is tailoring its support services to provide as much information, advice and assistance to our clients and stakeholders. We are closely monitoring the situation here in Sapporo and around the country, and are regularly in contact with our government, so that appropriate support programs can be developed._Restrictions on TravelBorder Enforcement MeasuresTravel Advisory Information_Restrictions on Meetings & EventsCurrent capacity cap imposed on meetings and events: 5,000 people or 50% of the venue capacityGuidelinesJapan Convention Management AssociationGuidelines on Hosting MICE Events in the COVID-19 PandemicJapan Exhibition AssociationGuideline Checklist for Exhibition Organizers_Public Health Information & Safety TipsJapan Visitor HotlineMultilingual Medical Institutions & SupportHokkaido COVID-19 Information SiteHokkaido Foreign Residents Support CenterSapporo Help Desk for Foreign Residents

  • Hokkaido among World's Greatest Places of 2021


    Hokkaido among World's Greatest Places of 2021

    Highlighting its renowned winter scene, Hokkaido has been named one of 100 extraordinary destinations to explore by TIME Magazine.Learn more about the recent developments in the northern island of Japan and see which other destinations made the list via the link below.

  • Adventure Travel World Summit 2021 goes Virtual


    Adventure Travel World Summit 2021 goes Virtual

    The Adventure Travel Trade Association has announced the 2021 Adventure Travel World Summit will be held in a fully virtual format, offering a safe and flexible option to meet the adventure travel community from Japan and around the world._Dates20 - 24 September 2021_ProgramInteractive expert-led sessions, virtual adventures from Japan, B2B networking, etc.